Hurricane season is upon us. Around this time of year, Business Continuity is a phrase that’s thrown around often, especially in South Florida given our annual (and lately very active) hurricane season. What does Business Continuity mean exactly? In brief, it is a plan that keeps your company prepared to continue performing essential business functions, even if a Category 5 is coming our way.
Streamlining Your Stock Photography Budget
No love taken away from the stock photography industry giants, but I think it’s important to feature the incredibly generous community of their complimentary counterparts! Free stock photography websites cultivate a beautiful melting pot of benefactor photographers who share their art with the world for free. Incredible, right? The ability to utilize those gratis images does wonders for your branding and your bottom line.
Lawnette Lucille’s Wardrobe Services Launch Celebration
It’s time to celebrate! Simplified client, Lawnette Lucille, is celebrating a massive milestone in launching new Personal Wardrobe Services! Given this occasion, I thought it would be fun to explore Lawnette’s creative mind and learn from her entrepreneurial journey in becoming a Wardrobe Stylist & Image Consultant. As a dear friend and fellow business owner, I am constantly in awe of her work ethic and how she combines her passions in such remarkable ways. Lawnette believes that fashion is one of the purest forms of self expression and it shows in not just her work, but her daily life as well. Now, this incredibly stylish CEO is eager to bring her sense of style to people’s everyday lives!
Wedding Planning from Budget to Fiesta
Let’s be real when it comes to weddings. Is it a magical day? Of course. Are you the happiest you’ve ever felt? I certainly hope so. Is it likely one of the first massive purchases with your significant other? Absolutely yes! That’s a big deal in any relationship. Now, I’m definitely not trying to suck the romance out of the atmosphere, but I am offering a pragmatic take on wedding planning to help keep the costs at bay.
The Magic of Todoist and Google Calendar Integration + Raffle!
How do you accomplish everything on your calendar each day? Earlier this week, I had the opportunity to join the Greater Boca Raton Chamber of Commerce Smart Talk for Women Luncheon in which the featured round-table topic was “How Can We Get it All Done? Prioritizing and Managing Your Integrity” – no doubt an engaging and lively discussion with over 20 other female business owners and managers. Truly motivational, I’m looking forward to see what next month’s topic will be! Afterward, I focused on how I best manage both my professional and personal time – the magic combination is an integration of Todoist and Google Calendar.
The Urge To Purge Your Home
We’re all guilty of clutter on one level or another, but we don’t have to succumb to it! In our home, I’m getting ready for my quarterly(ish) purge to completely declutter. I promise you the purge process is easy to follow – every single room, desk, closet, cabinet, drawer and shelf is emptied and sorted into three simple categories: Keep It, Donate It or Trash It.
There’s Something About Quickbooks
Fun fact: I majored in accounting during my first two years of college back the day (as the kids say.) Like many students in the quasi-adult world of college, I realized that my heart was elsewhere – so, I switched majors just before my third year and jumped into the then unknown world of advertising and marketing. It was the best decision I could have made for myself, as I fell in love with the marketing industry.
Celebrating Our Second Wedding Anniversary with Paper Anniversary
When Anna V. of Paper Anniversary® reached out to Thomas and I to learn about the story of our relationship, we were surprised and excited! For each of our wedding anniversaries, I’ve supported Anna V.’s small business and purchased beautiful, creative anniversary gifts for Thomas – I’m a big fan of hers, so it feels wonderful to be able to support each other as female entrepreneurs.
A Ribbon-Cutting for Simplified
Last week, Simplified celebrated a major milestone – our ribbon-cutting! The Greater Boca Raton Chamber of Commerce kindly hosted it in their beautiful boardroom.
I am so extraordinarily grateful to my family, friends, colleagues and fellow chamber members for supporting Simplified at the ribbon-cutting and in spirit!
Managing and Maximizing Your Time
Tracking time is a challenge for many small businesses. My New Year’s resolution this year is to track Simplified time as diligently as I do for our clients’ projects. If you’re a small business owner, you know far too well how an hour can swiftly jump to five hours while working on a passion project for your own business. You get really excited and pull an all-nighter, then take a nap and get right back to the grind for your clients without skipping a beat. Does this sound familiar? Tracking time can change this for you!
Jess Maxson, Principal
